Your one-stop hub for everything Twiva

We break down the strategies, results, and impact behind our most innovative collaborations to inspire creators and brands alike.

• Trending Updates On Social Media Platforms for Influencers: August 2022.

  September is here, and this means all social media platforms in Kenya want to share new platform updates with their users. What are some of the key social media updates in Kenya that you need to be aware of? Updates On Different Social Media Platforms for Influencers. TikTok TikTok tests “Nearby” content feed According to […]

• Celebrating Our Kenyan Influencers!

  Our attention has been drawn by the recent accomplishment of our Kenyan internet comedienne and influencer Elsa Majimbo. Just one week after she was recognized by Forbes Africa Magazine’s Top 30 Under 30, Elsa has grown to become one of the most Influential young stars our Kenyan market has ever had. Elsa believed in becoming Iconic […]

• How to Spot a Genuine Website for Influencers in Kenya.

  The success of your authentic influencer marketing campaign would depend primarily on your brand’s ability to identify and collaborate with a genuine website for influencers in Kenya. As the number of Micro and Nano influencer agencies continues to increase rapidly in Kenya, finding the right ones with a genuine website to partner with your brand […]

• Here Are the 5 Fastest Rising Content Creators in Kenya.

  East Africa has had the privilege of having the best content creators in Kenya. When you mention any Kenyan-known Youtuber, Comedian, TikToker, or Instagrammer to any foreigner, they’ll probably discover them. Why so? Well, our country has the best internet connectivity in Africa (Kenya’s internet penetration rate stood at 42.0 percent of the total population […]

• Crisis Management Guide: How to Manage an Influencer Marketing Campaign Crisis in Kenya.

  We are all living in a world where we have to solve numerous crises so that we can have a well-defined cohesive environment. In the world of social media today, the influencer marketing campaign crisis in Kenya can hit at any time. When such a situation hits, it might affect your brand either negatively or […]

• 10 Most Influential Fashion Celebrities in Kenya You Need to Know.

  They always say, “Fashion you can buy, but style you possess. The key to style is learning who you are, which takes years. There’s no how-to road map to style. It’s about self-expression and, above all, attitude.” Fashion celebrities in Kenya are taking the industry of influencer marketing by storm. Who are they? What are […]

• The Power of Micro and Nano Influencers in Kenya to Local Businesses | 2022.

  The covid-19 pandemic taught the Economy “reasons why there has always been an urgent need of utilizing the power of Micro and Nano influencers in Kenya” for marketing and reaching out to buyers more. Despite the consumer realm filled with so many initiatives in Kenya that aim at supporting local businesses, the effect of luring […]

• Why Social Customer Research Is Important With A Social Commerce Strategy in 2023

  Social customer research is very important. Many marketers and entrepreneurs will admit that giving social media audiences what they deserve at the right time will probably boost engagements and drive more sales for brands. However, most of them have had the challenge of getting feedback and finding the exact need required in the market. Feedback […]

• Why Brands Target Nano and Micro-Influencers in Kenya.

  Big and small brands are actively turning their focus on small-time social media influencers, these include both the Nano and micro-influencers in Kenya. While Mega influencers continue to be extra costly, brands that work with Nano and Micro-Influencers are leveraging their power in order to boost their relevance in the market through positive/active brand awareness, […]