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from funding rounds and strategic partnerships to key milestones that mark our evolution.

• Social Commerce 101: What Your Brand Should Do to Stand Out After Joining Twiva.

  The world of social media is changing so fast. You must have noticed that there are hundreds and hundreds of people selling different products on social media. Well, this is just “Social Commerce”. Twiva’s social commerce platform enables your brand to list products for Free as thousands of Influencers start marketing and helping you sell […]

• 5 Ways to Boost Your Brands Social Commerce Strategy | 2023 Revision

  At least 98% of brands in Kenya say that they aim at increasing and expanding their reach through marketing and selling their products where most of their consumers hang out: social media. The growth of sales through social commerce and eCommerce is projected to grow by up to 22% and the ability of online platforms […]

• Why Influencer Marketing is Shaping Social Media Shopping in Kenya | Marketing Trends 2023

  Influencer Marketing stems from the idea of creating authentic and transparent content that would drive more sales, and awareness and sometimes create a ripple of positive engagement with your customers. While many brands in Kenya focus on building their social media shopping experience seamless, influencer marketing taps into this by bridging the interactions between brands […]

• Amazing Influencer Statistics in Kenya you need to Know | 2023 Updates.

  Influencer marketing in Kenya has greatly impacted on some decisive goals that marketers and sales executives target in the market today. Gaining momentum from a well-informed background in influencer statistics in Kenya, we can help you plan and strategize your next steps. Regardless of what other brands and marketers are doing in the industry today, […]

• Trending Updates On Social Media Platforms for Influencers: August 2022.

  September is here, and this means all social media platforms in Kenya want to share new platform updates with their users. What are some of the key social media updates in Kenya that you need to be aware of? Updates On Different Social Media Platforms for Influencers. TikTok TikTok tests “Nearby” content feed According to […]

• Celebrating Our Kenyan Influencers!

  Our attention has been drawn by the recent accomplishment of our Kenyan internet comedienne and influencer Elsa Majimbo. Just one week after she was recognized by Forbes Africa Magazine’s Top 30 Under 30, Elsa has grown to become one of the most Influential young stars our Kenyan market has ever had. Elsa believed in becoming Iconic […]

• How to Spot a Genuine Website for Influencers in Kenya.

  The success of your authentic influencer marketing campaign would depend primarily on your brand’s ability to identify and collaborate with a genuine website for influencers in Kenya. As the number of Micro and Nano influencer agencies continues to increase rapidly in Kenya, finding the right ones with a genuine website to partner with your brand […]

• Here Are the 5 Fastest Rising Content Creators in Kenya.

  East Africa has had the privilege of having the best content creators in Kenya. When you mention any Kenyan-known Youtuber, Comedian, TikToker, or Instagrammer to any foreigner, they’ll probably discover them. Why so? Well, our country has the best internet connectivity in Africa (Kenya’s internet penetration rate stood at 42.0 percent of the total population […]

• Crisis Management Guide: How to Manage an Influencer Marketing Campaign Crisis in Kenya.

  We are all living in a world where we have to solve numerous crises so that we can have a well-defined cohesive environment. In the world of social media today, the influencer marketing campaign crisis in Kenya can hit at any time. When such a situation hits, it might affect your brand either negatively or […]